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Smile Inflatable Lips Rest Between Buildings

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Credits

Brand: Smile

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Food, Beverage & Tobacco

Country: Slovenia

City: Ljubljana

Effects / Animations: Large Objects, Floating & Flying Objects

Surroundings: Republic Square, TR3 Skyscraper, Cankarjev Dom Complex, Buildings

Date posted: August 30, 2023

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This Smile FOOH campaign begins with a massive inflatable red lips resting prominently between the TR3 skyscraper and the Cankarjev Dom complex at Republic Square in Ljubljana, Slovenia. This moment cleverly highlights the brand’s message of spreading positivity as city-goers explore the square and interact with the second set of oversized lips placed on the ground in front of the cultural center, capturing the attention and amusement of passersby during the vibrant summer season. As a perfect blend of memorable storytelling and creative product integration, the CGI effects enhancement is designed for raising brand visibility and delivering joyful engagement.

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