Samsung Tower Lights Up Like Christmas Tree

Samsung SmartThings: Namsan Tower Christmas Tree

This Samsung CGI advertisement features the Namsan Tower, a famous South Korean landmark, in a creative display for the SmartThings app. The video opens with a panoramic view of the tower.

A woman uses the SmartThings app to initiate a visual transformation. Lights swirl up the tower, forming the silhouette of a Christmas tree, culminating with a glowing star appearing at the top. This CGI ad transforms the Namsan Tower into a magical product showcase for Samsung.

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Credits

Brand:Samsung

Metadata

Work Type: FOOH
Country:South Korea
City:Seoul
Date posted:December 24, 2023
Source:Instagram