FOOH Impact Score:
Outstanding
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In this Volkswagen vfx advertising, a Volkswagen Polo Edition 50 is seen quietly parked on the side of a quiet city street. The scene unfolds as the compact car begins to levitate, carried gently upwards by fifty shimmering foil balloons shaped like the number 50, rotating slowly as it glides above the road, creating a surreal moment of visual charm. With an engaging use of CGI effects, this Volkswagen hatchback vfx advertising transforms an ordinary street into a floating celebration, highlighting Volkswagen’s limited-edition Polo campaign with a striking sense of elevation and milestone achievement.