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Astrid & Miyu Advent Calendar on Snow Globe

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FOOH Impact Score

Solid

S A B-Tier C
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Credits

Brand: Astrid & Miyu

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Fashion & Apparel

Country: England

City: London

Effects / Animations: Simple Motion, Large Objects, Swarm & Particles, Rigid-Body

Surroundings: Carnaby Street, Shops

Date posted: October 8, 2023

Source: Instagram

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Imagine a beloved shopping street revealing a seasonal secret. That’s the captivating premise of this Astrid & Miyu faux ooh ad featuring their 12-Day Advent Calendar. The video unfolds as the scene opens on London’s Carnaby Street, where a giant snow globe bearing the Astrid & Miyu logo stands placed along the bustling avenue. Inside the globe, the advent calendar begins to open, unveiling sparkling, gold star-shaped accessories as a couple watches in awe beside it. Using computer generated graphics, this Astrid & Miyu faux ooh ad transforms a festive installation into an innovative product showcase.

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