Clinique Lotion Bottles Mounted on Beetle Cars

This Clinique fake out-of-home advertisement begins with a camera glide over a Milan apartment building. The view then tilts down to a street scene featuring rows of yellow Volkswagen Beetles.

Each Beetle is topped with an oversized bottle of Clinique Dramatically Different Moisturizing Lotion+ Broad Spectrum SPF 35. The vehicles parade down the avenue, showcasing the iconic skincare product and celebrating its new SPF 35 formula.

Through memorable computer-generated imagery, this Clinique moisturising lotion fake ooh ad transforms an urban setting into a fresh, relatable spectacle, highlighting Clinique’s mission to merge skincare and sun protection in a unique campaign style.