Coca-Cola Ground Trembles as Bottle Emerges

This Coca-Cola mixed reality ad begins with two men casually strolling towards the Kopenhagen Rathaus when the ground suddenly appears to come alive. This moment cleverly highlights the convenience of Coca-Cola’s new attached bottle caps as a circular section of the pavement lifts open like a manhole, and a colossal Coca-Cola Zero bottle begins to rise with its cap spinning open ­– shaking the entire ground as it fully emerges. As a perfect blend of clear storytelling and captivating product integration, the computer generated graphics enhancement is designed for promoting Coca-Cola’s latest packaging innovation.