FOOH Impact Score:
Outstanding
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Imagine the Great Pyramid of Giza revealing a futuristic interior. That’s the distinctive premise of this OPPO CGI campaign featuring the sleek Reno13 in Plume White. The video unfolds as the camera sweeps across the iconic pyramid, and gusts of wind lift veils of ancient sand to uncover a glass layer embedded within, inside of which a silver butterfly is gently suspended. As the perspective shifts to the opposite side, the back of the OPPO Reno13 in Plume White emerges, shimmering against the desert horizon. Using CGI effects, this OPPO CGI campaign transforms an ancient landmark into a captivating product showcase.