FOOH Impact Score:
Improvable
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In this Pasqua faux ooh ad, a captivating sequence unfolds as a series of towering Pasqua Y by 11 Minutes Rosé bottles topple like dominoes along a bustling city street. The ad humorously reimagines urban space as a playful stage for wine appreciation, turning a simple street into a runway for the brand’s distinctive pink-hued bottles. A memorable execution that masterfully blends fun and creativity with a bold twist on brand identity.