Adidas Running Shoes Hang Between Skyscrapers

Imagine a bustling capital city where skyscrapers double as display racks for sneakers. That’s the engaging premise of this Adidas FOOH campaign featuring gravity-defying running shoes. The video unfolds as enormous dark blue Adidas sneakers with white stripes hang suspended between Mexico City’s high-rises, swaying from their laces like urban lanterns while crowds below stop to stare and record the spectacle on their phones. Using CGI effects, this Adidas FOOH campaign transforms the city skyline into a dynamic product showcase, advancing the idea of overcoming challenges ahead of the Mexico City Marathon.