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Solid
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In this Baume & Mercier CGI campaign, the brand’s iconic snowman mascot, Baumy, emerges beneath the grand archway of the Galleria Vittorio Emanuele II as digital timepieces illuminate the historic space above. The ad humorously reimagines this celebrated Italian landmark with a watchmaking symbol that celebrates both craftsmanship and seasonal charm. An engaging moment that masterfully blends lighthearted appeal with brand identity.
Baume & Mercier
Baume & Mercier
Fujifilm
Dyson
Benetton
Sephora
IKEA
Findus Italia