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Fujifilm Camera Hangs from Building

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Credits

Brand: Fujifilm

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Consumer Electronics & Technology

Country: Italy

City: Riomaggiore

Effects / Animations: Large Objects, Billboard & Digital Screen

Surroundings: Cinque Terre, Beach

Date posted: August 27, 2024

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This Fujifilm FOOH ad begins with a giant Fujifilm X100VI camera appearing to rise above the terraced rooftops of Riomaggiore, standing tall and framed by the steep cliffs of the Ligurian coast. This moment cleverly highlights the travel-ready appeal of the camera as it becomes an unexpected focal point integrated with the serene Italian landscape, where fishing boats drift in the harbor and tourists explore the narrow streets of the village. As a perfect blend of authentic storytelling and dynamic product integration, the CGI effects enhancement is designed for promoting Fujifilm’s special edition camera as the ideal tool for summer travel adventures.

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