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Bershka Fallen Sneaker Hit by Bus

FOOH Impact Score:

The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact. Learn more

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Credits

Brand: Bershka

VFX: Ian Padgham

Metadata

Brand Industry: Fashion & Apparel

Country: Spain

City: Barcelona

Effects / Animations: Large Objects, Falling Objects, Explosion & Shattering

Surrounding: City

Date posted: May 25, 2022

FOOH.com is the biggest vfx advertising library. If you are the creator of this Bershka ad or would like to add your work Submit your work!

In this Bershka vfx advertising, a colossal blue and white sneaker rolls down the bustling streets of Barcelona alongside regular traffic. The scene unfolds as the digitally integrated footwear navigates the urban landscape, creating a stark size contrast against the city’s architectural landmarks and turning an everyday item into a moving spectacle. With a clear use of augmented reality, this Bershka sneaker ad vfx advertising transforms familiar city streets into a fresh, relatable spectacle, highlighting Bershka’s goal to reimagine fashion through immersive urban storytelling.

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