Cdiscount Drones Carry Boxship Billboard
Drones carry "LE JUSTE CRI" over Paris
This Cdiscount fake out-of-home (FOOH) ad features a bold aerial billboard, slowly emerging above Parisian rooftops. The phrase "LE JUSTE CRI" is carried by a fleet of drones over historic city streets, drawing attention and generating curiosity from surprised onlookers beneath.
The video highlights the brand's creative approach to visibility and serves as a perfect blend of dynamic storytelling and effective product integration. The CGI effects enhancement is designed for maximum online buzz and engagement.
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Credits
Brand:
Artist:Double A
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