Chevrolet Car Climbs the Skyscraper
Chevrolet Tracker Skyscraper Climb
This FOOH advertisement features a red Chevrolet Tracker appearing to ascend the sheer glass side of a skyscraper in downtown São Paulo. The bustling urban environment transforms into a vertical stage for this demonstration.
As the compact SUV climbs the reflective facade, it approaches a digital clock tower displaying a 'Mega Black Friday' promotion. This visual spectacle draws attention to a message about a 'special batch of cars with real discounts'.
Utilising VFX, the ad effectively turns the city skyline into a dynamic billboard, showcasing Chevrolet's approach to highlighting genuine deals in a visually compelling manner.
B
FOOH Impact ScoreSolid
SAB-TierCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand:
Artist:Sailor Studio