Chevrolet Car Climbs the Skyscraper

In this Chevrolet FOOH ad, a red Tracker suddenly appears to climb the sheer side of a glass skyscraper, turning the bustling heart of downtown São Paulo into a vertical demonstration stage. The scene unfolds as the SUV ascends the reflective facade and approaches a digital clock tower that displays the Mega Black Friday promotion, drawing spectators' attention toward the message of a 'special batch of cars with real discounts'. With an engaging use of VFX, this Chevrolet compact SUV FOOH ad transforms the skyline into a dynamic billboard, highlighting Chevrolet’s bold approach to showcasing real deals in a visually compelling way.