Skoda Colorful Clay Goalie Blocks Hockey Puck

Puck Struck Towards Clay Goalie

This fake out-of-home advertisement for Škoda opens with a serene view inside an ice hockey rink, focusing on a lone puck positioned in front of the goal. The scene highlights the brand’s association with hockey culture, as the goal is entirely obstructed by large, colourful clay balls fused together to resemble a goalie. Škoda branding panels are visible along the arena boards.

A hockey stick then enters the frame to nudge the puck into position. A bold text overlay, “Oooh that’s EPIQ,” appears as the puck is struck towards the clay goalie. The shot concludes with the puck stopping just short of breaking through the clay, reinforcing the Epiq hockey-themed campaign experience.

This CGI-enhanced video is designed to promote Škoda’s Epiq hockey campaign, blending distinctive storytelling with product integration and immersive fan engagement.

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Credits

Brand:Skoda

Metadata

Work Type: FOOH
Brand Industry:Automotive
Date posted:May 15, 2026
Source:Instagram