Save to Collection

Porsche Car Color Makeover in Showroom

B
FOOH Impact Score

Solid

S A B-Tier C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact. Learn more

Credits

Brand: Porsche

Agency: Kiwie Studio

Production Company: Kiwie Studio

VFX: Kiwie Studio

Sound: Kiwie Studio

Metadata

Brand Industry: Automotive

Country: Unknown

City: Unknown

Effects / Animations: Morphing & Transformation, Projection & Hologram

Surrounding: Showroom

Date posted: April 11, 2025

Source: Instagram

FOOH.com is the biggest CGI campaign library. If you are the creator of this Porsche ad or would like to add your work Submit your work!

Imagine a luxury SUV morphing colors with just a click. That’s the captivating premise of this Porsche CGI campaign featuring a dynamic customization of the Macan. The video unfolds as the scene opens with a black Porsche Macan parked inside a car showroom. The camera pans from left to right, showing other cars behind it and a hand holding a car key fob. As the key fob is pressed, the car’s color transitions into a light blue with a swirling pattern, creating a digital glitch effect. The camera continues to move around the vehicle, highlighting its side profile and the dynamic color transformation. As the camera circles the car, the color shifts to a vibrant mix of orange and blue, with the rear emphasizing the striking color change. The scene then transitions back to the front of the car, where the color settles into a solid purple hue. The camera zooms in on the front before panning out to reveal the entire vehicle once more, with the wheels remaining in their original gold finish. Using memorable CGI effects, this Porsche CGI campaign transforms a showroom reveal into an innovative product showcase.

Related FOOH Ads

Browse All FOOH Ads