FOOH Ad MSI CPU Yacht Journey Across the World

MSI CPU Yacht Journey Across the World

CPU Yacht Journey in fake-out-of-home ad of MSI

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Solid

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Credits

Brand: MSI

Who we think created this: why.cgi

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Metadata

Brand Industry: Consumer Electronics & Technology

Countries: United States of America, China, Australia, France

Cities: New York, Shanghai, Sydney, Paris

Effects / Animations: Large Objects, Floating & Flying Objects, Fluid & Splash

Surroundings: Yachts, Marinas, Rivers, Brooklyn Bridge, Oriental Pearl Tower, Sydney Opera House

Date posted: April 7, 2024

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In this MSI fake out of home ad, a giant MSI MAG PAZO M100 PZ transforms into a luxury yacht, powered by PROJECT ZERO, sailing across the world. The scene unfolds as it glides past New York’s Brooklyn Bridge, Shanghai’s Oriental Pearl Tower, Sydney’s Opera House, and Paris’s Pont Alexandre III — showcasing MSI’s design and innovation in a global journey. With an Effective use of computer generated graphics, this MSI fake out of home ad transforms familiar cityscapes into a fresh, relatable spectacle, highlighting MSI’s commitment to cutting-edge technology and global appeal.