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Vivo Flip Phone Hanging at MASP

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Credits

Brand: Vivo

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Consumer Electronics & Technology

Country: Brazil

City: São Paulo

Effects / Animations: Billboard & Digital Screen, Building Transformation, Simple Motion, Large Objects

Surroundings: Sao Paulo Museum of Art, Glass Windows, Streets

Date posted: October 11, 2023

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In this Vivo fake ooh ad, a group of friends on a city street glance across to the iconic MASP building in São Paulo, where something unusual catches their attention—a massive Samsung Galaxy Z Flip5 appears to hang suspended inside the museum’s glass structure. The scene unfolds as the giant device flips open smoothly, revealing the time and a vivid Vivo logo on its screen, before gently snapping closed just moments later, creating an unexpected urban attraction in the heart of the city. With a distinctive use of computer generated imagery, this Vivo smartphone campaign fake ooh ad transforms a landmark into a marketing statement, highlighting Vivo’s push to showcase the Galaxy Z Flip5 now available in stores.

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