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G-SHOCK Big Ben Adorned with a Watch

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FOOH Impact Score

Impressive

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Credits

Brands: G-SHOCK, Casio

Who we think created this: Reda El Mraki

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Metadata

Brand Industry: Consumer Electronics & Technology

Country: UK

City: London

Effect / Animation: Large Objects

Surroundings: Big Ben, City

Date posted: August 23, 2024

Source: Instagram

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Imagine a legendary clock tower doubling as a fashion statement. That’s the captivating premise of this G-Shock faux ooh ad featuring the bold GWM5610-1 digital watch. The video unfolds as the iconic Big Ben tower seamlessly aligns with a superimposed giant G-Shock watch face, giving the illusion that the historic London landmark is wearing the timepiece, all under the clever tagline 'That's one way to be on time.' Using innovative computer generated graphics, this G-Shock faux ooh ad transforms a renowned cityscape into a distinctive product showcase.

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