Samsung Air Conditioner Installed on Building

In this Samsung FOOH campaign, a futuristic shot of the E8 building at Álava Technology Park sets the stage as a Samsung WindFree S2 unit emerges dramatically from a cargo container. The ad humorously reimagines a typical HVAC installation with a visionary twist—featuring an AI microchip arriving by delivery truck and seamlessly integrated into the air conditioner through a micro-hole mechanism. An engaging blend of CGI effects and product storytelling, the video highlights the innovative design and AI-powered intelligence of the Samsung WindFree S2 as it cools a heat-stricken crowd, delivering both comfort and a distinctive brand message.