Hellmann's Soccer Table Set Up at the Square
Hellmann's Soccer Table at Brandenburg Gate
This Hellmann’s fake out-of-home ad features a colossal mayonnaise bottle emerging from Berlin’s Brandenburg Gate. Football stars Jack Grealish, Joshua Kimmich, Federico Chiesa, David Villa, and Petr Cech rally an excited crowd for a BBQ celebration.
The ad humorously reimagines Berlin’s historic heart as the epicentre of summer grilling, with Hellmann’s taking centre stage on every barbecue table across Europe. This piece blends creative energy with a flavorful brand identity, aligned with UEFA EURO 2024™.
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Credits
Brand:
Artist:Vertex CGI
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