Purple Watch Jack Laurent Giant Watch Lands on Beach
B
FOOH Impact Score
Solid
S
A
B-Tier
C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.
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In this Jack Laurent CGI video, a man casually tosses a sleek wristwatch into the open sky above a sunlit beach, capturing the moment with dynamic computer generated graphics. The ad dramatically reimagines a tranquil coastal scene with a bold twist, as the airborne watch morphs into a monumental timepiece that lands seamlessly onto the shore, symbolizing the brand’s fearless design approach. A distinctive piece that masterfully blends drama with a bold statement of brand identity.
