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Rabanne Giant Golden Perfume Unleashed at Place de la Concorde

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Credits

Brand: Rabanne

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Fashion & Apparel

Country: France

City: Paris

Effects / Animations: Large Objects, Reveal & Unboxing, Human Interaction

Surroundings: Place De La Concorde, City

Date posted: October 9, 2024

Source: Instagram

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Imagine a historical landmark transformed by modern mythmaking. That’s the innovative premise of this [Brand Name] fake ooh ad featuring a golden perfume bottle. The video unfolds as the Place de la Concorde becomes an open-air stage where a monumental fragrance bottle is tightly wrapped in a golden chain, rooted into the plaza’s cobblestone landscape. In a dramatic moment, Janick Maceta steps forward and with a confident snap of her fingers, the chain rips free and spirals upward toward the Luxor Obelisk, revealing the bottle in a striking display of release and transformation. Using computer generated graphics, this [Brand Name] fake ooh ad transforms a Parisian icon into an effective product showcase.

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