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Renault Giant Blue Number 5 at Place Royale

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Credits

Brand: Renault

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Automotive

Country: Belgium

City: Brussels

Effects / Animations: Projection & Hologram, Large Objects

Surroundings: Place Royale, City

Date posted: December 28, 2023

Source: Instagram

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In this Renault cgi video, a radiant sapphire projection bathes Brussels’ Place Royale as a shimmering crystalline "5" floats into view above the city’s historic square. The scene unfolds as the glowing figure illuminates the surrounding architecture, dramatically enhancing the bell tower and equestrian statue in a vibrant nocturnal display, anchoring attention on the triumphant reintroduction of the Renault 5 for 2024. With a clear use of augmented reality, this Renault electric hatchback cgi video transforms iconic Belgian landmarks into a fresh, relatable spectacle, highlighting Renault’s celebration of legacy and innovation.

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