The Hyundai Dreaming About Prague Balloon Display
B
FOOH Impact Score
Solid
S
A
B-Tier
C
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In this Hyundai fake out of home ad, an elegant cascade of glowing abstract forms animates the cathedral-like façade of The Hyundai department store. The ad dramatically reimagines the historic building as a luminous stage for a cultural invitation, where shimmering gold balloon letters float mid-air, spelling 'DREAMING ABOUT PRAGUE' in a striking augmented reality display. A dynamic presentation that masterfully blends creativity with a resonant announcement of the upcoming Prague-themed cultural showcase running from May 3-30, 2024.
