CGI Video Porsche Number Balloons Tied at Eiffel Tower

Porsche Number Balloons Tied at Eiffel Tower

Giant Number Balloons at Eiffel Tower in fake-out-of-home ad of Porsche

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FOOH Impact Score:

Outstanding

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Credits

Brand: Porsche

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Automotive

Country: France

City: Paris

Effects / Animations: Large Objects, Floating & Flying Objects, Inflation

Surroundings: Eiffel Tower, Buildings, Seine River, Trees, Boats, People, Cars

Date posted: November 9, 2023

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This Porsche FOOH campaign begins with a public transport commuter capturing a mesmerizing moment on video—giant metallic gold balloons shaped like the numbers 9 and 1, securely roped to the ground, swaying gently beside the Eiffel Tower. This moment cleverly highlights the brand's rich legacy as the scene pays tribute to the 60th anniversary of the iconic 911 while also encouraging people to choose public transport for their daily commute. As a perfect blend of Captivating storytelling and Dynamic product integration, the CGI enhancement is designed for celebrating Porsche's history while promoting sustainable urban mobility.