Adidas Giant Orange Shoe Floating In Stockholm
Adidas Adizero Floating in Stockholm
This CGI advertising video features a massive orange Adidas Adizero running shoe. It is mounted atop a transport vessel, gliding through Stockholm’s harbour.
The floating installation draws attention from passersby and spectators, linking the shoe’s design and performance to the energy of the Stockholm Half Marathon. This CGI enhancement maximises cultural and event-based association.
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FOOH Impact ScoreSolid
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Credits
Brand:
Artist:Why CGI
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