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Adidas Sneakers Run on Railway

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Credits

Brand: Adidas

Agency: Gesture Systems

Production Company: BiancoBianco

VFX: Jarrad Russell

Sound: Reid Babbington

Metadata

Brand Industry: Fashion & Apparel

Country: Japan

Cities: Tokyo, Hakone

Effects / Animations: Fire & Smoke, Large Objects, Simple Motion

Surroundings: Railway, City

Date posted: December 4, 2024

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Imagine a sneaker outpacing a bullet train along Japan’s railway system. That’s the dynamic premise of this Adidas cgi video featuring the Adizero Adios Pro 4 in high-speed action. The video unfolds as a sleek sneaker charges across railway locations in Japan, darting along train tracks with precision until it briefly halts at Hakone-Yumoto Station, only to be nudged forward by another sneaker and continue its energized sprint past a digital billboard flashing 'ADIZERO.' Using engaging VFX, this Adidas cgi video transforms Japan’s train routes into an innovative product showcase.

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