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PlayStation PS5 Skyscraper Construction in Paris

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Credits

Brand: PlayStation

Who we think created this: BUSTERWOOD

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This PlayStation CGI ad begins with a giant PS5 being constructed like a skyscraper in the heart of Paris. This moment cleverly highlights the console’s impressive presence as a crane lifts large white panels, carefully installing them as the outer casing of the towering console's facade. People on the ground watch in awe while a woman captures the moment on her phone. The scene then transitions to an aerial view of the Paris skyline, where the Eiffel Tower stands in the background, emphasizing the PS5’s massive scale and inviting viewers to experience more surreal feelings with PS5 through the link in the bio. As a perfect blend of Effective storytelling and computer generated imagery product integration, the CGI enhancement is designed for showcasing the immersive experience of the PlayStation 5.

Metadata

Brand Industry: Consumer Electronics & Technology

Country: France

City: Paris

Effects / Animations: Large Objects, Object Animation, Overlay

Surroundings: Building, Eiffel Tower, Skyline

Posted on November 27, 2023

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