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Lenovo Data Centers Unveiled at Building

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FOOH Impact Score

Impressive

S A-Tier B C
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Credits

Brand: Lenovo

Agency / Production / VFX: Unknown

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Metadata

Brand Industry: Consumer Electronics & Technology

Country: China

City: Beijing

Effects / Animations: Building Transformation, Cloth, Simple Motion, Complex Motion, Large Objects

Surrounding: Lenovo Headquarters

Date posted: December 6, 2023

Source: Instagram

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Imagine the Lenovo Headquarters building draping down like fabric to unveil hidden innovation beneath. That’s the distinctive premise of this Lenovo CGI campaign featuring its AI-optimized data center. The video unfolds as the familiar Lenovo facade in Beijing transforms, dropping gracefully like cloth and revealing three massive, futuristic data centers advancing forward, as if being embraced by the architecture itself. Using engaging CGI effects, this Lenovo CGI campaign transforms corporate architecture into an effective product showcase.

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