Nordstrom Rose Petals Create Perfume Bottle

Imagine a department store entrance transforming into a live art installation. That’s the captivating premise of this Nordstrom FOOH ad featuring the unveiling of Fétiche La Rose perfume by Christian Louboutin. The video unfolds as the camera opens on Nordstrom’s flagship location in NYC, where a trail of red rose petals mysteriously flows from the front doors and ascends gracefully to the top of the store’s glass canopy. As the petals converge, they form the shape of a delicate perfume bottle, which slowly disintegrates to reveal the Christian Louboutin Fétiche La Rose fragrance. Using innovative CGI effects, this Nordstrom FOOH ad transforms an ordinary storefront into an engaging product showcase.