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Solid
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In this Delducas CGI video, a woman tosses a Delducas plastic cup into the air, which dramatically transforms and enlarges as it lands atop the Museum of Art of São Paulo. The ad humorously reimagines this iconic glass-and-concrete structure with a frozen drink machine pouring bright orange flavor into the oversized cup, turning architecture into a canvas for refreshment. A fun piece that masterfully blends creativity with a flavorful brand identity, promoting frozen Delducas now available at Liberty Square and MASP.
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