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Sephora Lancaster Beauty Products Sail on a Yacht

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FOOH Impact Score

Solid

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Credits

Brands: Sephora, Lancaster Beauty

Metadata

Brand Industry: Beauty & Personal Care

Countries: Monaco, United Arab Emirates

Cities: Monaco, Dubai

Effects / Animations: Large Objects, Swimming Objects

Surroundings: Port Harbor, Ain Dubai, Burj Khalifa, Sea, City

Date posted: September 14, 2025

Source: Instagram

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In this Sephora FOOH campaign, a panoramic shot captures the radiant Port Hercule Harbor with the Monaco skyline in the background, where elegant yachts line the water beneath the midday sun. The ad dramatically reimagines a luxury vessel transformed into a floating celebration of skincare, with a giant orange Lancaster Beauty bottle perched on its bow and an upright white Lancaster bottle on the roof, just below a clear Sephora logo. A memorable blend that masterfully combines creativity with product storytelling, as the yacht sails from Monaco past the Ain Dubai and ultimately approaches the iconic Burj Khalifa to mark Lancaster Beauty’s exclusive arrival at Sephora Middle East.

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