Gold Apple Giant Bag Emerges from Facade

This Gold Apple fake out-of-home advertisement features Kholoud Alali recording herself with a selfie camera while walking through the streets of Downtown Doha, with cars passing in the background.

The ad dramatically transforms an ordinary city block in Msheireb Downtown Doha. A section of a building’s facade slides open to reveal a giant apple green Gold Apple shopping bag, which then floats outward. Pedestrians and traffic continue as usual throughout the scene.

This creative display blends surprise with a memorable twist, marking the arrival of Gold Apple’s first beauty store in the Middle East at Doha Festival City.