Nykaa Landmarks Wearing Party Hats

Nykaa Landmarks Party Hats CGI Ad

This Nykaa faux OOH advertisement features a drone-delivered celebration, imagining iconic Indian landmarks receiving a birthday surprise. The video depicts tourists and locals gathering at the Taj Mahal as a large pink party hat, branded with the Nykaa logo and 'It's My Birthday' text, appears, carried by a drone.

The scene then shifts to an aerial view of the Gateway of India in Mumbai as the hat flies towards the monument, followed by a shot of Bengaluru Palace with the drone approaching the structure. The drone subsequently drops the hat onto the Gateway of India, triggering a burst of bright confetti, with similar scenes then occurring at the Taj Mahal and Bengaluru Palace.

Utilising innovative CGI effects, this Nykaa faux OOH ad transforms these landmarks into a dynamic product showcase for the brand's anniversary celebration, scheduled from April 12–22, 2025.

B
FOOH Impact ScoreSolid
SAB-TierCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more

Credits

Brand:Nykaa