ISDIN Giant Bottle in Calle de Toledo

In this ISDIN cgi video, the scene opens on the atmospheric Calle de Toledo, where buildings flank a cobblestone street and oversized ISDIN products float gently overhead, each tethered to its own hot air balloon. The scene unfolds as a blue, white, and orange hot air balloon at the center releases a colossal bottle of ISDIN Coverage in shade 3.0 Sand, which gracefully descends and lands on the street below to signal the debut of the brand’s SPF50+ product—makeup that offers very high sun protection and a natural finish with A.G.E. Protect Active. With a captivating use of computer generated imagery, this ISDIN makeup launch cgi video transforms an ordinary street into a dynamic spectacle, highlighting ISDIN’s campaign to merge high-performance sun protection with adaptable beauty solutions.