Renner Giant Hot Wheels Track On Street
B
FOOH Impact Score
Solid
S
A
B-Tier
C
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Brand: Renner
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In this Renner faux ooh ad, a Hot Wheels car is flicked by a hand across a race track while the text 'dia das crianças' appears on screen, accompanied by the brand’s logo. The ad humorously reimagines an ordinary city pedestrian crossing as a dynamic racetrack, where a toy transitions into a full-scale orange Hot Wheels track stretching amongst urban buildings, transforming to red with a circular Renner logo spinning in the loop's center. A creative execution that masterfully blends humor and creativity with a memorable twist on fashion retail for kids.
