KitKat Giant 1985 Installation at Roadside
KitKat Giant 1985 Roadside Installation
This CGI campaign features a towering 1985 KitKat installation set against a roadside backdrop, paired with a large black and white sneaker. The ad humorously reimagines a street-side landmark with a festival-themed activation.
Giant red and clear balls descend from the sky, transforming the ordinary into an innovative brand moment. This dynamic blend combines creativity and anticipation with a distinctive take on KitKat’s evolving story of unforgettable breaks.
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FOOH Impact ScoreImpressive
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