KitKat Giant 1985 Installation at Roadside
Impressive
Credits
Brand: KitKat
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In this KitKat CGI campaign, a towering 1985 installation set against a roadside backdrop is paired with a large black and white sneaker that commands attention. The ad humorously reimagines a street-side landmark with a festival-themed activation featuring the iconic KitKat, as giant red and clear balls descend from the sky, transforming the ordinary into an innovative brand moment. A dynamic blend that masterfully combines creativity and anticipation with a distinctive take on KitKat’s evolving story of unforgettable breaks.







