Editorial Planeta Sand Castle Reveals Giant Books

In this Editorial Planeta vfx advertising, a man walks along a quiet shoreline with a wide bridge in the background, deeply engrossed in his book as footsteps mark the sand. The scene unfolds as he lifts his gaze to discover a towering sandcastle ahead; intrigued, he walks closer and touches the structure, which crumbles away to uncover three immense books resting where the castle once stood. With a captivating use of computer generated imagery, this Editorial Planeta summer campaign transforms a seaside moment into a fresh, relatable spectacle, highlighting Editorial Planeta’s focus on discovering stories in unexpected places and celebrating long-running sagas that stay with readers beyond the season.