TTC Giant Soccer Ball Rolls Through Toronto

This Toronto Transit Commission FOOH ad begins with a giant soccer ball rolling through the bustling streets of Toronto, framed by towering skyscrapers and the iconic CN Tower in the backdrop. This moment cleverly highlights TTC’s commitment to community connection as the giant red-and-white TTC bus closely follows the oversized ball, at times nudging and steering it along sidewalks and even down the city's rail tracks, eventually guiding it to a stop at a local train station—symbolizing TTC’s support in moving the city forward during the FIFA World Cup 2026™ group draw celebration. As a perfect blend of dynamic storytelling and authentic product integration, the CGI effects enhancement is designed for building excitement around soccer’s growing influence in Toronto.