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CTT Box on Stadium Reveals Tennis Court

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FOOH Impact Score

Outstanding

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Credits

Brand: CTT

Agency: Studio Nuts

Production Company: Studio Nuts

VFX: AKT CREATIVE

Metadata

Brand Industry: Services

Country: Portugal

City: Cascais

Effects / Animations: Large Objects, Simple Motion, Swarm & Particles

Surroundings: Clube De Ténis Do Estoril, Tennis Courts, Skylines

Date posted: March 30, 2024

Source: Instagram

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Imagine a major tennis tournament beginning inside a giant branded package. That’s the captivating premise of this CTT fake ooh ad featuring a dramatic product reveal. The video unfolds as an aerial shot glides over the renowned Clube de Ténis do Estoril in Cascais, Portugal, where a packed stadium surrounds an enormous CTT-branded box placed at center court. Suddenly, the box flips open to uncover a full tennis court inside, just as the overhead view expands to showcase the scenic city skyline. Using engaging CGI effects, this CTT fake ooh ad transforms a classic tennis venue into an innovative product showcase.

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