Ariane Group Rocket Display at Paris
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FOOH Impact Score
Impressive
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A-Tier
B
C
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Imagine the Eiffel Tower being upstaged by a space rocket in the middle of Paris. That’s the captivating premise of this Ariane Group cgi ad featuring a full-scale Ariane 6 rocket standing tall in Trocadero square. The video unfolds as the enormous spacecraft appears to rise from the ground, towering over the iconic Paris landmark as evening lights cast a golden hue over the stunned crowd. Using innovative computer generated graphics, this Ariane Group cgi ad transforms the city’s architectural center into an effective product showcase of Europe’s space ambitions.
