WhatsApp Message Bubbles Floating in London
WhatsApp Message Bubbles in London
This CGI campaign for WhatsApp features message encryption, transforming a city square into a giant texting pad. The video opens near Tower Bridge in London, where a massive interactive keyboard is installed on the ground, drawing a crowd that eagerly stomps on oversized keys.
Initially, random, unreadable chat bubbles float above. Two people collaborate to type a message, and when the man stomps on the send button, a crisp chat bubble appears, reading 'Hi from LONDON!' – a sharp contrast to the previous messages. Using augmented reality effects, this WhatsApp CGI campaign transforms a popular tourist spot into an authentic product showcase.
B
FOOH Impact ScoreSolid
SAB-TierCThe FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact.Learn more
Credits
Brand: