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Chipotle Jet Skywrites “Beispotle”

B
FOOH Impact Score

Solid

S A B-Tier C
The FOOH Impact Score measures how effective a FOOH video is by analyzing key factors like engagement rate, viewership, and reach. By combining these performance indicators, the score provides a clear and accurate assessment of the video's impact. Learn more

Credits

Brands: Chipotle, Beis

Metadata

Brand Industry: Food, Beverage & Tobacco

Country: Unknown

City: Unknown

Effect / Animation: Fire & Smoke

Surrounding: Store

Date posted: December 4, 2025

Source: Instagram

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Imagine a jet-powered skywriter teasing the arrival of a bold new flavor frontier. That’s the captivating premise of this Chipotle vfx advertising featuring an aerial twist on brand anticipation. The video unfolds as the scene opens with a view of a clear blue sky where a jet moves gracefully, trailing smoke that forms the cursive letters 'tle'; as the jet exits the frame, the camera pulls back slowly to reveal the entire word 'beispotle' in the sky. Just below the smoky lettering, a storefront appears with a matching sign that reads 'BEISPOTLE', signaling Chipotle's upcoming launch scheduled for December 8, 2025. Using clear computer generated imagery, this Chipotle vfx advertising transforms an ordinary skyscape into an innovative product showcase.

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