Beauty of Joseon Products Spill in NYC

Beauty of Joseon Takes Over NYC

This mixed-reality advertisement for Beauty of Joseon features a giant BOJ rabbit mascot floating serenely among Manhattan skyscrapers. Below, a pink product truck releases a cascade of white skincare boxes onto the street.

The ad humorously reimagines the bustling New York City landscape with a massive inflatable bunny and floating pink hearts, combined with a skincare product drop. This transforms the urban setting into an intriguing display, blending humour and creativity with a memorable twist on skincare.

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Credits

Metadata

Work Type: FOOH
Brand Industry:Beauty & Personal Care
Country:USA
Date posted:June 10, 2025
Source:Instagram