The North Face Drones Unveil Rock Climbing Wall

The North Face Drones Unveil Climbing Wall

This CGI video for The North Face features a floating installation in China Basin Park. Draped in a white cloth reading 'Climb Festival', it takes centre stage on the shimmering waters.

Drones pull at the edges of the cloth to reveal a towering climbing wall beneath. Adorned with red and blue holds, the wall is marked with The North Face and Climb Festival logos, dramatically reimagining the urban waterfront as a stage for adventure.

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Metadata

Work Type: FOOH
Brand Industry:Fashion & Apparel
Date posted:September 5, 2025
Source:Instagram