Liga F Balloons Airlifts Box Over City

This CGI campaign features a wooden box, marked with the Puma logo and wrapped in a yellow 'TOP SECRET' ribbon, being airlifted across a city by a bundle of black, white, and blue balloons. The scene unfolds as thick white clouds part, revealing the box drifting past glass-fronted buildings that reflect the spectacle. It then glides above a car near the Church of San Agustin, whose driver looks up, and continues over city streets where onlookers, including a man at a petrol station, stop to watch.

The journey culminates as the box passes above children playing football. It opens from below, dropping a single ball onto the centre of their pitch. A close-up of the spinning ball reveals the Puma Football, Liga F, and Puma logos, before cutting to a clean white background featuring both logos. This sequence announces a new era for the game and highlights the anticipation around Liga F’s new Orbita Liga F 25/26 match ball. The CGI enhancement is designed to showcase the launch of Liga F’s official 25/26 match ball and signal the evolution of the competition.