Blog
Insights, trends, and deep dives into the world of CGI, VFX, and creative advertising.
Blog
Insights, trends, and deep dives into the world of CGI, VFX, and creative advertising.
NPCs escape, Burberry goes 2D & Nike gets a basketball suit
Plus:€2.675M for experimental DOOH and your chance to vote in the FOOH Awards.
adidas vs Nike: Who's winning FIFA26?
The biggest ad rivalry of the year, Scorsese joins AI company and a simple yet effective AR campaign
A fake Nike ad had the realest lesson
Ozzy and Stan Lee return through AI, Sora shows the risk of tool-dependent production, and a 20-year-old student makes the Nike ad everyone wanted t
Google finally makes AI glasses hot
Google teams up with Gentle Monster, LEGO proves it wasn’t AI, and 3D DOOH gets a performance receipt
adidas, Charli xcx, and the AI World Cup
adidas brings back 2002 football legends, Charli xcx joins Nothing, and the 2026 World Cup starts looking AI-native.
Your ad is no longer enough
BTS takes over, ChatGPT 5.5 builds real products, Hershey tracks what actually converts
R.I.P. Designer
A mixed reality sci-fi Western, Kling newest update that's an actual "game changer", and why 2026 is the year of motion artists.
AI is no longer a black box
A tourism design goes viral, Zuckerberg’s AI clone, and FOOH enters TVC
What brands shipped this week
Anime ads, Apple moves, and a FIFA idea that got… weird.
Messi, AI bans & a protein vape
Plus: How you can actually succeed as a freelance 3D artists
Why Prada won't get an AI shitstorm but others do.
Sora gets shut down, Meta in trouble, and a new ad trend is emerging.
Zuckerberg kills his Metaverse.
This week: Samsung extends VFX campaigns, butt-controlled 3D billboards and some thoughts on an Oscars-winning duo.