FOOH Impact Score:
Solid
Learn moreIn this Budweiser fake out of home ad, a sleek car glides down the vibrant Paulista Avenue in São Paulo, framed by glowing streetlights and shimmering high-rises. The scene unfolds as the driver glimpses a massive red full moon emblazoned with the Budweiser logo floating unusually close to Earth, captivating onlookers while announcing a giveaway for tickets to The Weeknd’s upcoming concert. With an engaging use of VFX, this Budweiser concert ticket campaign fake out of home ad transforms the night sky into a bold, memorable spectacle, highlighting Budweiser’s immersive approach to fan engagement.
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