Budweiser Logo on Red Full Moon in Brazil
Budweiser Red Moon Over São Paulo
This Budweiser fake out-of-home advertisement features a sleek car travelling down Paulista Avenue in São Paulo, Brazil. The street is illuminated by glowing streetlights and shimmering high-rises.
As the car proceeds, the driver and onlookers witness a massive red full moon, unusually close to Earth, emblazoned with the Budweiser logo. This spectacle announces a giveaway for tickets to The Weeknd’s upcoming concert.
The ad uses VFX to transform the night sky into a bold and memorable display, highlighting Budweiser’s immersive approach to fan engagement through this concert ticket campaign.
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FOOH Impact ScoreSolid
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