FOOH Impact Score:
Solid
Learn moreIn this Quoifaireabordeaux mixed reality ad, the scene opens with an urban building whose upper structure and ceiling are opened to the sky, revealing massive ash-white apples placed across the interior floors and walls, surrounded by scattered branches and leaves. The ad humorously reimagines a traditional architecture with a Creative display of an apple tree sprouting, growing tall, and seamlessly integrating itself into the structure, its branches stretching past the open ceiling as pedestrians pass beneath. A Dynamic campaign that masterfully blends humor and creativity with a memorable twist on modern retail experiences.
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